Business tips in hindi – Marketing tips and Sales Techniques

Business tips in hindi – Waise tou marketing ke bahut se tarike hai, lekin kuch marketing techniques kaafi effective hote hai. Aaj ke business tips in hindi me main unhi effective marketing techniques par baat karne wala hu.

Agar aapka small business hai tou shayad aap jyada se jyada customer OR sales ke tarike dhundte honge. Shayad ab tak aapne bahut se methods ko apnaya bhi hoga aur apne product/brand marketing ke liye kafi investment bhi kiya hoga.

Lekin mera ye maan-na hai ki marketing ke liye alag-alag different jagah investment karne se behtar hoga agar hum kisi specific marketing technique par invest kare tou result jyada jaldi milega.

Kisi specific marketing technique par invest karne se pehle aapko marketing ke different types aur concept ko samajhna hoga. Tou chaliye aaj ke business tips in hindi me jaante hai different marketing techniques and types in hindi.

Business tips in hindi – Different types of marketing

Blanket marketing-

Iss marketing technique me medium scale ke business owners kaam karte hai. Isme ek large scale par marketing me paisa lagaya jata hai like newspaper ads, magazine ads.

Waise iss marketing concept par aapko clients tou milte hai lekin wo targeted nahi hote. Aur aapke upar koi control bhi nahi hota ki aap kisi specific group ko apne business ke baare me bata sakee.

For example, aapka ‘hockey stick’ ka business hai. Aur aap apne business ko newspaper ads ke jariye promote kar rahe ho aur newspaper me ad-space ke liye ek bada investment kar rahe ho.

Aapne ‘Times of India’ me ek ad space bhi purchase kiya hai jiska price kaafi high hai!

Lekin chances bahut kam hai ki aapko accurate response milee. Kyuki ‘times of india’ newspaper padhne waalo me normal peoples bhi hai, teachers hai, singers hai, dancers hai, aur sportsman bhi hai. Ab unn me se sirf sportsman waale group hii aapke business ko contact kar paayenge. Lekin aapka investment kaafi high thha!

Ab agar aap ‘times of india’ newspaper ki jagah kisi ‘sports magazine’ par advertisement karte tou chances thhe ki aapne jitna investment ad-space me kiya thha aapko uske mutabik accurate results milte. Matlab accurate ROI [return on investment]. Ise ‘narrow blanket marketing’ kehte hai!

Yaha dono tarike hii blanket marketing me padte hai lekin aapko ye samajhna hoga ki aap ka business aur ROI kisme achha hoga.

Lekin blanket marketing se jyada effective ek aur marketing technique hai, jiska naam hai ‘target marketing’. Chaliye uuse samajhte hai.

Target marketing-

Upar ke ”hockey stick’ business concept par main aapko samjhta hu ki kya hai ‘target marketing’.

Ab dekhiye aapne better ROI ke liye ‘sports magazine’ par advertisement kiya, kyuki aapka business sports se related thha. Lekin uus sports magazine me alag alag sports group ke readers thhe like cricket khelne waale, volleyball khelne waale, football, basketball, etc.

Matlab saaf hai ki aapko aur bhi accurate group chahiye!

Tou kyu naa aap kisi aise newspaper/magazine par advertisement kare jo hockey se related ho. Ya phir aap kisi hockey club me jaakar waha posters ya phir pamphlets distribute kare. Ya phir agar aap kisi hockey training school me jaakar waha apne business ka presentation de.

Tou iss marketing concept me hum kisi specific hockey se related group ko target kar rahe hai; isliye ise kehte hai ‘target marketing’.

Target marketing me puraa control aapke haato me hota hai ki aap kise apne business ke baare me batane chahte hai, marketing me kitna investment karna behtar hoga, etc.

Aur iss marketing concept me aapko jyada aur better customers milenge kyuki aap usi group me apne business ko promote kar rahe hai jo aapke business se related hai.

Online internet marketing OR digital marketing-

Ye purii tarah se ek naya business marketing concept hai jo joro-shoro se aag ki tarah har jagah faail raha hai. For example aap jis bhi business organization me jao, chahe wo small level par ho ya phir large level par; unn sab ke paas apne personal Facebook business page jarur honge.

Iss marketing concept me business ka promotion social media sites par kiya jata hai like facebook, linkedin, google plus, twitter, etc.

Iss marketing technique me sabse khaas baat ye hai ki aapko isme koi investment ki jarurat nahi padti aur aapka business brand sirf ek specific area me hii nahi balki geographically ek bahut bade area tak popular hota hai.

Dusri baat ye ki aap iss marketing ko kabhi bhi aur kahi se bhi kar sakte hai. Matlab subah ho ya phir raat, aap mobile par ho ya phir computer par; aap kabhi bhi apne business ko promote kar sakte hai.

Tisri baat iss marketing me aap apne customers se direct judd sakte hai. For example agar aapke business ke upar ek facebook page hai tou customers khud aapko facebook par message karenge, aur aapke products services ke baare me jaan-na chahenge.

Overall agar dekha jaaye tou ye marketing concept baaki saaro se kaafi advanced aur fast hai. Ye aapke business ko raato-raat popular bana sakta hai.

Final words-

I hope aaj ke business tips in hindi se aapko marketing ke baare me basic concept clear ho gaya hoga. Aap ye samajh bhi gaye honge ki kin marketing techniques ki madad se aap apne business ko jyada se jyada customers dilwa sakte hai.

# For more business tips in hindi – CLICK HERE